春季学期高一英语期中试卷题

　　Sweetest Day is not based on any single group’s religious belief or on a family relationship. It is a reminder that a thoughtful word or deed enriches life and gives it meaning. Because for many people remembering takes the form of jpgt-giving, Sweetest Day offers us the opportunity to show others that we care, in a practical way.

　　59. Which of the following is TRUE according to the first paragraph?

　　A. More and more people are now celebrating Sweetest Day in the whole country.

　　B. Sweetest Day is a holiday which always falls on the Saturday in October.

　　C. Sweetest Day is much more important in big cities than in small cities.

　　D. Only a few religious have the tradition to celebrate the holiday.

　　60. The idea of creating Sweetest Day came from _____.

　　A. the city’s orphans and shut-ins

　　B. a city named Cleveland 60 years ago

　　C. a man who cared orphans and shut-ins

　　D. a man’ s friends, relatives and associates

　　61. Sweetest Day is celebrated in the following ways EXCEPT _____.

　　A. a kind act

　　B. a family party

　　C. jpgt-giving

　　D. a small remembrance

　　62. From the third paragraph we can learn that _____.

　　A. it is the people in Cleveland who spread Sweetest Day to other cities

　　B. only with the help of the man’s friends and neighbors, he got a small remembrance

　　C. over 60 years ago, a man too often felt forgotten and neglected

　　D. all people loved to be remembered by others on Sweet est Day in Cleveland

　　C

　　On hearing the words “Just do it!”, you will know there is a Nike product nearby. If it’s “Always Coca-Cola”, you can be sure someone wants to sell you a refreshing drink.

　　An advertising slogan(广告标语) is to a brand what eyes are to a person. The slogan helps people understand the brand better by telling them what it wants to sell to its customers. Good slogans leave a message inside people’s minds. It’s almost certain that every brand has a popular slogan.

　　Here are a few examples:

　　“ Just do it!”—This slogan speaks out to teens. It tells them to do something, but only if they think it’s worth it. And if so, why not do it wearing Nike?

　　“Always Coca-Cola.”—Coke’s slogans change every few years, but this one has enjoyed a lasting popularity because it shows the brand’s spirit. It seems to say “Coke is the only drink there is; there are no other forms of drinks.”

　　“Share moments, share life.”—This slogan from Kodak connects photos and beauty. It asks people to remember the happy moments in life by taking photos of them—using Kodak film of course!

　　63. What would be the best title for the text?

　　A. Just Do It!

　　B. Slogan And Brand

　　C. Famous Slogans

　　D. What Is A Good Slogan?

　　64. Which of the following can best explain the underlined sentence (paragraph 2)?

　　A. A good advertising slogan should draw people’s attention.

　　B. A brand should have an advertising slogan just as people have eyes.

　　C. An advertising slogan is as important to a brand as eyes are to a person.

　　D. An advertising slogan acts as the eyes of a brand.

　　65. The word “them” in the last paragraph refers to____.

　　A. people B. the happy moments C. photos and beauty D. Kodak film

　　66. Which of the following tables can best match the slogans with their brands?

　　A. Slogan Brand B. Slogan Brand

　　Obey your thirst. Volkswagen Obey your thirst. Canon

　　If anyone can,

　　Canon can. Eastern Airlines If anyone can, Canon can. Volkswagen

　　The wings of man. Casio Watches The w ings of man. Eastern Airlines

　　Drivers wanted. jobworld.co.uk Drivers wanted. Casio watches

　　Tech n ology for life. Sprite Technology for life jobworld.co.uk

　　Download a better future. Canon Download a better future. Sprite

　　C. Slogan Brand D. Slogan Brand

　　Obey your thirst. Casio Watches Obey your thirs t. Sprite

　　If anyone can, Canon can. Canon If anyone can. Canon can. Canon

　　The wings of man Eastern Airlines The wings of man. Eastern Airlines

　　Drivers wanted. Sprite Drivers wanted. Volkswagen

　　Technology for life. jobworld.co.uk Technology for life Casio Watches

　　Download a better future. Volkswagen Download a better future. jobworld.co.uk

　　D

　　Many scientists today are convinced that life exists elsewhere in the universe---life probably much like that on our own planet. They reason in the following way.

　　As far as astronomers can determine, the entire universe is built of the same matter. They have no reason to doubt that matter obeys the same laws in every part of the universe. Therefore, it is reasonable to guess that other stars, with t heir own planets, were born in the same way as our own solar system. What we know of life on earth suggests that life will arise wherever the proper conditions exist.

　　Life requires the right amount and kind of atmosphere. This eliminates(除去) all those planets in the universe that are not about the same size and weight as the earth. A smaller planet would lose its atmosphere; a larger one would hold too much of it.

　　Life also requires a steady supply of heat and light. This eliminates double stars, or stars that flare up suddenly. Only single stars that are steady sources of heat and light like our sun would qualify.

　　Finally, life could evolve(进化) only if the planet is just the right distance from its sun. With a weaker sun than our own, the planet would have to be closer to it. With a str onger sun, it would have to be farther away.

　　If we suppose that every star in the universe has a family of planets, then how many planets might support life? First, eliminate those stars that are not like our sun. Next eliminate most of their planets; they are either too far from or too close to their suns. Then eliminate all those planets which are not the same size and weight as the earth. Finally, remember that the proper conditions do not necessarily mean that life actually does exist on a planet. It may not have begun yet, or it may have already died out.

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